The BRITA in PuBs proposal on Eco-buildings aims at increasing the market penetration of innovative and effective retrofit solutions to improve energy efficiency and implement renewables, with moderate additional costs.
In the beginning, this will be realised by the exemplary retrofit of 9 demonstration public buildings in the four participating European regions (North, Central, South, East). By choosing public buildings of different types such as colleges, cultural centres, nursery homes, student houses, churches etc. for implementing the measures it will be easier to reach groups of differing age and social origin. Public buildings can be used as an engine to heighten awareness and sensitise society on energy conservation.